The Rotary International presidential message for 2025-26 is "Unite for Good". This message, announced by President-elect Mário César Martins de Camargo, emphasizes the power of human connection to drive positive change through collaboration and service. It replaces the traditional annual "presidential theme" with a more consistent "presidential message" aligned with the Rotary Action Plan.
Here's a breakdown:
"Unite for Good": This message encourages Rotary members to be a force for unity in a world often divided by various factors.
Focus on Human Connection: The message highlights the importance of welcoming new members, collaborating on service projects, and expanding Rotary's global impact.
Consistent Branding: The change to a "presidential message" aims to streamline communication and create a unified voice for Rotary, avoiding confusion caused by annual theme changes.
Action-Oriented: The message reinforces Rotary's identity as #PeopleOfAction, emphasizing that members don't just wait for change, but actively create it.